It really depends on your specific needs and preferences.

Smartlead offers a range of advanced features tailored for cold email campaigns, such as custom tags and tailored subsequences. If you require these advanced functionalities and want to fine-tune your email outreach, Smartlead might be the better option for you.

On the other hand, if you prioritize user-friendliness and efficiency, Instantly might be more suitable. Instantly is designed to be more intuitive and streamlined, making it easier to set up and manage email campaigns quickly.

Ultimately, the choice between Instantly and Smartlead comes down to your individual requirements and the features that are most important to you. 👍🏻